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SUMMARY:AI Lunchbreak: Craft your Marketing Strategy Part One
DESCRIPTION:Are you a small business owner curious about how artificial intelligence (AI) can transform your daily operations? Join us every Thursday for a 30-minute lunch-and-learn workshop followed by 15-minute Q&A.\nOver 12 weeks, we’ll demystify AI by explaining key concepts in simple terms and showcasing real-world examples of how small businesses are leveraging AI to improve your efficiency, increase the quality of your results, and expand your abilities!\nYou’ll learn about practical AI tools that can help you automate routine tasks, make data-driven decisions, and stay competitive in today’s fast-paced market.\nBy the end of the session, you’ll have a clear understanding of basic ways that AI can be integrated into your business processes and the steps you can take to get started. Don’t miss this opportunity to gain valuable insights and take the first step towards embracing AI for a more efficient and innovative business.\nJANUARY-MARCH SCHEDULE (Subject to change):\n\n1/9/2025 Intro to AI for Small Business: Getting Started\n1/16/2025 AI Lunchbreak: AI Tools 101\n1/23/2025 Craft your Marketing Strategy with AI: Pt 1\n1/30/2025 Craft your Marketing Strategy with AI: Pt 2\n2/6/2025 AI for Text: Writing content\n2/13/2025 AI for Social Media\n2/20/2025 Using AI in Canva\n2/27/2025 Create Stunning Images with AI for Your Business\n3/6/2025 Create your own Videos with AI\n3/13/2025 AI for Email Marketing\n3/20/2025 Supercharge your AI with Custom GPTs\n3/27/2025 What’s Next: AI Trends You Need to Know\n\nNOTE: Only one registration is required for the entire series!\nAI Lunchbreak: Supercharge Your Marketing Strategy & Branding with AI (2-part workshop)\nIn this quick 30-minute session, learn how to harness the power of AI to create a well-structured marketing calendar and plan content topics that resonate with your audience. We’ll show you how AI tools can help you organize your marketing efforts more efficiently, from brainstorming content ideas to setting a clear schedule.\nIn this workshop, you will:\n\nLearn how to plan a consistent marketing calendar\nDiscover AI-driven insights for generating relevant content topics\nBuild a roadmap for your marketing efforts that aligns with your business goals\n\nBy the end, you’ll walk away with actionable steps to create a strong, organized marketing plan that keeps you on track and focused on what matters most: growing your business. The session is followed by 15 minutes available for Q&A.\nTHIS IS SESSION 3&4 OF THE AI LUNCHBREAK 12-SESSION SERIES FOR BUSINESSES\nTAKE AS MANY AS YOU LIKE; ONLY 1 REGISTRATION IS REQUIRED FOR THE ENTIRE SERIES!\nTaught by Cathy Balach, Lead Business Advisor\nCathy is a marketing strategist working with AI implementation and online marketing, including video and content development, email communications, and website development.\nShe holds a MBA with focus in Entrepreneurship from the University of North Carolina at Chapel Hill and a Masters in International Management from University of Arizona/Thunderbird.\nCathy has worked for PepsiCo, Pricewaterhouse Coopers, and launched three startups of her own. With over 15 years of experience consulting and mentoring small businesses, she has worked with thousands of start-up and growing businesses in the North Bay.\n
URL:https://www.workforcealliancenorthbay.org/events/ai-lunchbreak-craft-your-marketing-strategy-part-one/
CATEGORIES:Businesses,Webinars
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