50+ Ways AI Can Help Your Business Grow

Curious about artificial intelligence but not sure where to start? This fast-paced, demo-rich session is designed just for small business owners who want to understand what AI can do — without the tech speak.

Whether you’re running a retail shop, managing clients, or building your business online, this workshop will show you 50+ practical, real-world ways AI tools can save you time, improve your marketing, and help your business grow.

We’ll cover how to use AI to write better content, generate marketing ideas, design graphics, answer customer questions, brainstorm new offers, and much more.

Along the way, you’ll see live demos of many free and low-cost tools — including ChatGPT, Canva, and DALL·E — that can help you boost your productivity, even if you’re not tech-savvy.

Led by Cathy Balach, Lead Business Advisor

Cathy is a marketing strategist working with AI implementation and online marketing, including video and content development, email communications, and website development.

She holds a MBA with focus in Entrepreneurship from the University of North Carolina at Chapel Hill and a Masters in International Management from University of Arizona/Thunderbird.

Cathy has worked for PepsiCo, Pricewaterhouse Coopers, and launched three startups of her own. With over 15 years of experience consulting and mentoring small businesses, she has worked with thousands of start-up and growing businesses in the North Bay.